Marathon Live Announces Addition of Kicker’s Saloon in Jacksonville Beach, FL to Its Portfolio. With The Signal in Chattanooga, TN to Open Third Event Space Summer 2026.
Kicker’s Saloon in Jacksonville Beach, FL
Full-service facility management, promoter, and operating company Marathon Live has announced the addition of Kicker’s Saloon in Jacksonville Beach, FL to its portfolio. In addition, Chattanooga’s premier live music and event facility The Signal, operated by Marathon Live, is expanding with additional footprint into the former Chattanooga Choo Choo Convention Center.
Marathon Live has now added Kicker's Saloon, a new 600-capacity GA country themed venue in Jacksonville Beach, FL, to its Facility Management Division. Opened in January 2026, Marathon Live is now administering a variety of services including talent buying. Kicker’s Saloon hosts touring country, blues, southern rock and classic rock artists in addition to local & regional programming. Marathon Live also owns and operates its 1,266-capacity venue, FIVE, located in the Five Points neighborhood of Jacksonville.
Meanwhile, The Signal in Chattanooga is expanding into the remaining convention spaces at 21 Choo Choo Ave., further integrating the former Chattanooga Choo Choo Convention Center footprint into its operations. The new event space named The Commons will occupy what was once the Chattanooga Choo Choo Convention Center’s lecture hall & meeting rooms. The Commons will provide a flexible event environment that preserves the original multi‑room layout. The existing retractable wall system will continue to allow event clients to book the rooms individually or in combined configuration, supporting a wide range of event formats.
With the addition of The Commons, The Signal will soon boast three separate event spaces:
Concert Hall - 1,500 capacity room (with premium viewing mezzanine) ideal for national touring bands, comedians, and events.
The Parlour - 550 capacity room, formerly known as The Ballroom, ideal for receptions, holiday parties, fundraisers and intimate concerts.
The Commons - Multi-configuration spaces ideal for presentations, breakout sessions and community events.
The Signal will continue to book nationally touring artists in its Concert Hall and The Parlour. It has already begun booking events in The Commons. For event bookings or to schedule a private tour, please reach out to events@thesignaltn.com.
Look for additional details and opportunities for the public to experience the space to be announced later this year.
About The Signal
Located in the historic Chattanooga Choo Choo Complex, The Signal is a multi-use live music and event venue hosting everything from concerts, receptions, fundraisers, corporate events and more. To purchase tickets or learn more about hosting your event at The Signal, visit thesignaltn.com.
About Kicker’s Saloon
Jacksonville, FL’s newest country bar Kicker’s brings together the best of modern and classic country culture. From live music and DJ nights to line dancing, themed events, and unforgettable weekends, there’s always something happening. Whether you’re a seasoned two-stepper or just here for the atmosphere, you’ll feel right at home the moment you walk through our doors. For more information visit https://www.kickersjax.com/.
About Marathon Live
Marathon Live is a full-service facility management, promoter, and operating company. Their first location in Nashville, Marathon Music Works, opened in 2011 and quickly became one of the city’s most prominent mid-sized venues. It is now one of the last independently owned and operated venues in Nashville. Marathon Live’s portfolio includes The Truman in Kansas City, The Signal in Chattanooga, The Hall in Little Rock, The Hawthorn in St. Louis, and the newest edition in May 2025, FIVE in Jacksonville, FL. GRAMMY Award winners St. Vincent, Gary Clark Jr; CMA award winners Ashley McBryde, Luke Combs; Super Bowl halftime performers The Weeknd, Big Boi; and touring legends Dropkick Murphys and Cage the Elephant have all performed on the stages of Marathon Live venues. In addition to concerts, Marathon Live venues have also hosted weddings, galas, fundraisers, and trade shows as well as events for clients such as Red Bull, T-Mobile, Pandora, CMA and more.
About JPB Partners
Founded in 1995 and headquartered in Hanover, Maryland, JPB Partners is a leading family office investment firm specializing in lower-middle market private equity investments and real estate across the Mid-Atlantic and Southeastern United States. JPB was founded by JP Bolduc, the former CEO of W.R. Grace and co-founder of Catterton Partners.
For more information on Marathon Live, contact:
Alexandra Greenberg / Falcon Publicity